Since 1999

Our History

Halewood South Africa was established in 1999 and has since then become one of South Africa’s fastest growing spirit cooler companies with a range of premium locally produced spirits coolers, and international spirits brands.

Group Structure

Halewood International South Africa (Pty) Ltd, trading as Halewood South Africa, is a proudly South African owned enterprise, owning Halewood Properties South Africa (Pty) Ltd, Snowbliss (Pty) Ltd, Musgrave Crafted Spirits (Pty) Ltd and is the majority shareholder in 7 Stars Beverages (Pty) Ltd.

Halewood Supports Responsible Alcohol Consumption

We are members of DrinksSA, SALBA (SA Liquor Brand Owners Association) and AWARE (Association for Alcohol Responsibility and Awareness), as we support the responsible consumption of alcohol, and combating social misconduct that arise from alcohol abuse, through educational campaigns.

Leadership Team

The Halewood South Africa Executive Leadership Team consists of the following executive members:

Johan Oosthuizen
CEO / Group Managing Director

Nadij Panday
Financial Director

Parkin Emslie
Regional Manager Southern Region
Director: 7 Stars Beverages

Mark Peens
Regional Sales Manager Central Region

Wynand Steenkamp
Regional Manager Northern Region

Michael Da Mata
National Sales Executive

Robin Bailey
Operations and Manufacturing Executive

Ronnie Reddy
Human Resources Executive

Graeme Underhay
National Supply Chain Executive

Annatjie van Zyl
New Product Development Executive

Board of Directors:

Members of the Board:
J. Oosthuizen, N. Panday, C. Seabrooke, L. Ramiah and M. Khoza.


Both On and Off-Trade

Halewood South Africa services the entire South African liquor market, both on and off trade.

The Route
to Market

Halewood South Africa has an extensive and well-experienced local sales and brand developer force that serves both the on- and off-trade. They work closely with all South Africa’s top liquor retail chains, wholesalers, bars, taverns, hotel groups, independents and related establishments.

Local Footprint

We have an extensive local distribution network with dedicated distribution depots in all South Africa’s major city centers. All our products and Point of Sale Material are also available to end consumers via our e-commerce site www.liquordrop.co.za – we deliver straight to your home or business.